NightLiveGreat

  • Subscribe to our RSS feed.
  • Twitter
  • StumbleUpon
  • Reddit
  • Facebook
  • Digg
Showing posts with label evolution. Show all posts
Showing posts with label evolution. Show all posts

Wednesday, June 15, 2011

We Reason to Win, Not to Find Truth

Posted on 12:33 PM by Unknown
Today the New York Times profiles a provocative new stream of research, with important implications for those interested in how we can improve our decision-making as leaders.    In the article, :Patricia Cohen examines the work of Hugo Mercier and other cognitive scientists.   Cohen explains that many philosophers and scientists have argued over the centuries that humans developed their ability to reason so that they could search for "truth."  Cognitive biases, such as the confirmation bias, get in the way of the search for truth.  They have always been viewed as flaws to be corrected.  However, this new stream of research suggests that perhaps humans developed their thinking and analytical skills simply because they wanted to, and needed to, win arguments to survive and thrive in the world.  Traps such as the confirmation bias aren't really traps according to this view; presenting only the data that confirms your existing view of the world can be one strategy for winning an argument, for instance. Cohen writes,

"According to this view, bias, lack of logic and other supposed flaws that pollute the stream of reason are instead social adaptations that enable one group to persuade (and defeat) another. Certitude works, however sharply it may depart from the truth... What is revolutionary about argumentative theory is that it presumes that since reason has a different purpose — to win over an opposing group — flawed reasoning is an adaptation in itself, useful for bolstering debating skills."   

I must say that I'm always intrigued by these sorts of evolutionary arguments, though often I find the evidence underwhelming.  In my view, I'm not sure why it must be either/or in this case.  Why couldn't evolutionary adaptation have led humans to develop reasoning skills for both the search for truth and the winning of important debates? 

 
Read More
Posted in cognitive bias, decision making, evolution, reasoning | No comments
Older Posts Home
Subscribe to: Posts (Atom)

Popular Posts

  • Are Network Effects Over-rated?
    Nir Eyal and Sangeet Paul Choudary have written an absolutely terrific column for TechCrunch about network effects.  The essay is titled, ...
  • Fewer Startups in Japan: Lessons for all Nations
    I'm here teaching in Tokyo for a week, as I have each July for the past decade.   Therefore, I thought it would be appropriate to offer ...
  • Traveling Interationally vs. Living Overseas
    Many universities now urge or even require their students to travel internationally as part of their education.  In some instances, students...
  • Understanding Cultural Differences: The Michigan Fish Test
    Check out this image. What do you see?    Source:  Richard Nisbett via CNN.com In this article for CNN, Columbia Professor Sheena Iyengar d...
  • Are People More Cooperative When They Make Speedy, Intuitive Choices?
    David Rand, Joshua Greene, and Martin Nowak have conducted a series of interesting new experiments that show a correlation between decisio...
  • I Get It, but How Do I Change My Boss' Behavior?
    Often, when I'm working with emerging leaders or high potentials in an organization, I hear them say something like the following:  ...
  • Incentives for Crowdsourcing
    The Boston Globe reported Sunday on an interesting new Chinese study about crowd sourcing. Professors Zhang and Zhu examined the behavior o...
  • Daredevil CEOs, Options, and Risk
    Wharton Professor Todd Gormley, Northwestern's David Matsa, and Washington University of St. Louis' Todd Milbourn have published a n...
  • Devil's Advocates: Improving Information Sharing
    Garold Stasser and his colleagues published a series of influential studies in the 1980s and 1990s regarding information sharing in groups. ...
  • Stop the Charade!
    I continue to be amazed at how many executives get themselves into trouble with their teams by engaging in what my friend and colleague Mich...

Categories

  • 3M (1)
  • AARs (1)
  • Abrashoff (1)
  • Accountability (2)
  • acquisitions (10)
  • activist investors (1)
  • admissions (1)
  • advertising (13)
  • advice (1)
  • after-action reviews (1)
  • aging (1)
  • airlines (1)
  • algorithms (2)
  • alignment (1)
  • altruism (1)
  • Amazon (9)
  • ambition (2)
  • American Airlines (1)
  • Amy's Baking Company (1)
  • analysis paralysis (1)
  • analytics (4)
  • Android (1)
  • Andy Kaufman (1)
  • Anheuser Busch Inbev (1)
  • animation (1)
  • anxiety (2)
  • apology (3)
  • apple (8)
  • apps (1)
  • Asch (1)
  • associational thinking (1)
  • Audi (1)
  • auteur (1)
  • authenticity (2)
  • auto industry (1)
  • Avon (1)
  • Baba Shiv (1)
  • bad news (2)
  • bailout (1)
  • bankruptcy (4)
  • Banks (1)
  • Barnes and Noble (1)
  • baseball (1)
  • beer (1)
  • beer industry (1)
  • Ben and Jerry's (1)
  • Bergdorf Goodman (1)
  • Berger (1)
  • Berkun (1)
  • Best Buy (2)
  • Bezos (2)
  • big data (4)
  • Black Friday (2)
  • blades (1)
  • BMW (1)
  • Boards (1)
  • boards of directors (4)
  • bonuses (1)
  • book (1)
  • books (1)
  • BOPS (1)
  • bourbon (1)
  • BP (2)
  • brain research (1)
  • brainstorming (9)
  • brainteasers (1)
  • brand (3)
  • brand dilution (2)
  • brand equity (3)
  • brand extensions (1)
  • branding (4)
  • brands (4)
  • break-up (3)
  • breakup value analysis (1)
  • BrenĂ© Brown (1)
  • Bryant University (1)
  • budget (1)
  • Budweiser (1)
  • Build-A-Bear (1)
  • Burger King (1)
  • business class (1)
  • business model (1)
  • business models (1)
  • business plans (1)
  • business school (1)
  • Cadillac (1)
  • CAFE (1)
  • Cain (1)
  • candid dialogue (1)
  • candy (1)
  • careers (3)
  • Carlyle (1)
  • Carnival (1)
  • cash cows (1)
  • cash flows (2)
  • celebrities (1)
  • CEO compensation (3)
  • CEOs (4)
  • Challenger (1)
  • change (3)
  • characters (1)
  • charisma (1)
  • cheating (1)
  • Chevron (1)
  • China (2)
  • chocolate (2)
  • choice (4)
  • Chris Stevens (1)
  • Christensen (2)
  • clutch (1)
  • co-founders (1)
  • coaching (2)
  • Coca-Cola (1)
  • coffee (1)
  • cognitive bias (5)
  • cognitive skills (1)
  • Coke (2)
  • collaboration (4)
  • college (4)
  • college athletics (1)
  • colleges (1)
  • Columbia (1)
  • commencement (1)
  • commencement speech (1)
  • communication (4)
  • compensation (9)
  • competency models (1)
  • competition (2)
  • competitive positioning (1)
  • competitiveness (1)
  • computers (1)
  • concerts (1)
  • conflict (4)
  • conflict management (1)
  • conformity (1)
  • conglomerate (1)
  • conglomerates (2)
  • consumer behavior (3)
  • continuous improvement (1)
  • controversy (1)
  • cooperation (1)
  • core business (1)
  • corporate governance (4)
  • corporate jets (1)
  • Corporate Social Responsibility (1)
  • corporate strategy (1)
  • counterfactual thinking (1)
  • creativity (25)
  • crisis management (1)
  • critical ability (1)
  • CRM (1)
  • crowdsourcing (5)
  • cruise (1)
  • cultural differences (2)
  • culture (6)
  • customer experience (2)
  • customer satisfaction (2)
  • customer service (6)
  • Dan Heath (1)
  • Daniel Pink (1)
  • David Burkus (1)
  • debt (1)
  • deciision making (1)
  • decision making (17)
  • decision-making (15)
  • Deepwater Horizon (1)
  • deliberate practice (1)
  • Delta (1)
  • design (4)
  • design thinking (3)
  • devil's advocate (1)
  • Diapers.com (1)
  • directors (1)
  • dishonesty (1)
  • Disney (3)
  • disruptive technology (8)
  • dissent (4)
  • diversification (7)
  • divestiture (1)
  • dividends (1)
  • Dollar Shave Club (1)
  • doodling (1)
  • Dove (1)
  • Dr. Woody (1)
  • Ducati (1)
  • Duhigg (1)
  • earnings forecasts (1)
  • ecommerce (3)
  • economic growth (1)
  • economies of scale (5)
  • Edmondson (1)
  • education (3)
  • Eisenhower (1)
  • Eisner (1)
  • Electronic Arts (1)
  • email (1)
  • emerging markets (3)
  • emotions (1)
  • employee engagement (4)
  • employee recognition (1)
  • employees (1)
  • empowerment (1)
  • endorsements (1)
  • endowment effect (1)
  • Engagement (2)
  • entertainment (1)
  • entrepreneurship (11)
  • entrerpreneurship (1)
  • ESPN (3)
  • ethics (3)
  • ethnography (1)
  • Etsy (1)
  • European debt crisis (1)
  • Everest (2)
  • evolution (1)
  • execution (1)
  • exercise (1)
  • exit interviews (1)
  • experimentation (4)
  • expertise dissensus (1)
  • experts (1)
  • Facebook (5)
  • faculty (1)
  • Fadell (1)
  • failure (5)
  • Failures (3)
  • fair process (1)
  • Fastenal (1)
  • feedback (1)
  • female leaders (1)
  • filtering (1)
  • financial statements (1)
  • first mover advantage (1)
  • flattery (1)
  • flocking (1)
  • focus groups (1)
  • Ford (3)
  • freemium (2)
  • Friendly's (1)
  • fuel economy (1)
  • furniture (1)
  • Gallup (1)
  • game theory (3)
  • games (1)
  • gaming (1)
  • Gap (1)
  • gatekeepers (1)
  • GE (1)
  • gender bias (2)
  • gender differences (1)
  • Gillette (1)
  • Gilt Groupe (1)
  • global (1)
  • globalization (2)
  • GM (1)
  • goals (2)
  • Goodreads (1)
  • Google (6)
  • gossip (1)
  • governance (5)
  • graduates (1)
  • graphic facilitators (1)
  • Great Courses (2)
  • grit (1)
  • grocery (1)
  • ground rules (1)
  • group dynamics (9)
  • Groupon (1)
  • groups (4)
  • groupthink (3)
  • growth (3)
  • guilt (1)
  • Hackman (1)
  • Halvorson (1)
  • happiness (1)
  • Hasbro (1)
  • HBS (1)
  • health care (2)
  • Heath brothers (1)
  • Henry Stewart Talks (1)
  • heuristics (1)
  • hierarchy (2)
  • high achievers (1)
  • higher education (2)
  • Hilton (1)
  • hiring (6)
  • Home Depot (1)
  • Homeboy Industries (1)
  • Honda (1)
  • House of cards (1)
  • HP (4)
  • HR (1)
  • human resources (27)
  • Iams (2)
  • IBM (1)
  • ice cream (1)
  • IDEA (1)
  • IDEO (1)
  • Iger (1)
  • IKEA (1)
  • Improv (2)
  • inattentional blindness (1)
  • incentives (5)
  • India (1)
  • industrial policy (1)
  • industry structure (2)
  • inflation (1)
  • influence (1)
  • information overload (1)
  • Information sharing (2)
  • innovation (40)
  • Instagram (2)
  • insurance (1)
  • intellectual property (1)
  • international (1)
  • internet (2)
  • internet privacy (1)
  • interviews (6)
  • intrinsic motivation (1)
  • introverts (2)
  • Intuit (1)
  • intuition (1)
  • investors (2)
  • invisible gorilla (1)
  • IPO (3)
  • iPod (1)
  • IRS (1)
  • Isaacson (1)
  • Iyengar (1)
  • J.C. Penney (3)
  • Japan (5)
  • JC Penney (3)
  • JetBlue (1)
  • Jimmy Kimmel (1)
  • Job interviews (1)
  • job search (1)
  • Jobs (6)
  • Johnnie Walker (1)
  • joint ventures (1)
  • Jon Stewart (1)
  • Keith Sawyer (1)
  • Keurig (1)
  • Kindle (1)
  • Kodak (1)
  • Korea (1)
  • Kraft (1)
  • labor markets (1)
  • Lady Gaga (1)
  • Lafley (1)
  • Lampert (1)
  • LDRLB (1)
  • leadership (80)
  • leadership development (12)
  • leadership transitions (1)
  • lean startup (2)
  • learning (7)
  • Lego (1)
  • Lenovo (2)
  • lifetime value of a customer (1)
  • Lincoln (1)
  • Little Bets (1)
  • Loeb (1)
  • logistics (1)
  • lone genius (1)
  • Long Tail (1)
  • loss aversion (1)
  • LTV (1)
  • Lululemon (1)
  • Maker's Mark (1)
  • management by walking around (1)
  • manufacturing (1)
  • marginal cost (1)
  • market research (2)
  • market share (1)
  • marketing (22)
  • marketing research (1)
  • marketing to children (1)
  • Marriott (1)
  • Mattel (1)
  • MBWA (1)
  • McDonald (1)
  • McDonald's (1)
  • McKinsey (1)
  • media (2)
  • meetings (3)
  • Memorial Day (1)
  • mentorship (2)
  • mergers (4)
  • metrics (2)
  • Michael Porter (1)
  • Michigan Fish Test (1)
  • Microsoft (1)
  • Microsoft Surface (1)
  • military (1)
  • milkshake test (1)
  • millenials (1)
  • mission (1)
  • mistake (1)
  • mistakes (2)
  • mobile (2)
  • Monster (1)
  • Montgomery (1)
  • moral behavior (1)
  • moral standards (1)
  • motivation (7)
  • motorcycles (1)
  • Motorola (1)
  • movies (1)
  • Mulally (1)
  • Mullaly (1)
  • multinationals (1)
  • multitasking (1)
  • Murdoch (1)
  • music (1)
  • Myth of the Garage (1)
  • narcissism (3)
  • narratives (1)
  • NASA (2)
  • Navy (1)
  • NCAA (1)
  • negotiation (1)
  • negotiations (1)
  • Net Promoter Score (1)
  • NetFlix (7)
  • network effects (2)
  • neuroscience (1)
  • new groupthink (1)
  • New manager (1)
  • New product development (1)
  • News Corp (1)
  • NFL (1)
  • Nike (1)
  • noble profession (1)
  • Nokia (1)
  • non-compete agreements (1)
  • Nook (1)
  • Nordstrom (1)
  • Nutella (1)
  • observation (2)
  • off-price retail (1)
  • Office Depot (1)
  • office supplies (1)
  • OfficeMax (1)
  • oil (1)
  • oil industry (1)
  • oil spill (2)
  • Old Milwaukee (1)
  • Olympics (3)
  • online dating (1)
  • online marketplace (1)
  • online shopping (1)
  • Orbis (1)
  • Oreo (1)
  • organic growth (1)
  • organization structure (1)
  • organizational structure (2)
  • overconfidence (1)
  • packaging (1)
  • Paul Levy (1)
  • PC (1)
  • Pepsi (2)
  • performance evaluation (3)
  • peripheral knowledge (1)
  • personal brand (1)
  • personality (2)
  • personalization (1)
  • persuasion (2)
  • Piskorski (1)
  • Pixar (2)
  • Planet Fitness (1)
  • politics (1)
  • Postal Service (2)
  • power (2)
  • Power of Habit (1)
  • Powerpoint (1)
  • premium (1)
  • presentations (3)
  • prevention focus (1)
  • price (1)
  • pricing (6)
  • pricing strategy (1)
  • private equity (2)
  • private label (1)
  • problem finding (2)
  • problem solving (1)
  • problem-finding (2)
  • process losses (1)
  • processes (1)
  • Proctor and Gamble (6)
  • product design (1)
  • productivity (3)
  • professors (1)
  • project management (1)
  • promotion (1)
  • promotion focus (1)
  • promotions (1)
  • protege effect (2)
  • prototypes (2)
  • psychology (1)
  • public relations (3)
  • public speaking (4)
  • purpose (1)
  • quality (3)
  • questions (2)
  • Qwikster (3)
  • Rasmussen (1)
  • razors (1)
  • reality TV (1)
  • reasoning (1)
  • recessions (1)
  • recognition (2)
  • recommendations (1)
  • Red Cross (1)
  • Redbox (1)
  • reference checks (1)
  • reflection (1)
  • regulation (1)
  • reputation (1)
  • research (3)
  • Research and development (1)
  • resource allocation (1)
  • restaurants (1)
  • retail (29)
  • retailers (1)
  • retention (3)
  • reviews (1)
  • rewards (2)
  • Richard Branson (1)
  • risk (7)
  • risk-taking (2)
  • rock and roll (1)
  • Ron Johnson (1)
  • rules of thumb (1)
  • safety (2)
  • salary negotiations (1)
  • Saturday Night Live (2)
  • scandal (1)
  • scarcity (1)
  • Schulze (1)
  • search (1)
  • Sears (4)
  • SEC reporting (1)
  • See's Candies (1)
  • self-confidence (1)
  • self-control (1)
  • serendipity (1)
  • serotonin (1)
  • severance (1)
  • shame (1)
  • Sharknado (1)
  • shopping (1)
  • simulation (2)
  • Skanska (1)
  • Skechers (1)
  • small business (1)
  • small wins (1)
  • smartphones (2)
  • SNL (3)
  • Snooth (1)
  • Snowe (1)
  • social currency (1)
  • social enterprise (1)
  • social gaming (1)
  • social influence (2)
  • social media (14)
  • social networks (1)
  • soda (1)
  • solar power (1)
  • Solyndra (1)
  • Sony (1)
  • speaking up (2)
  • speed (1)
  • spinoff (1)
  • spinoffs (1)
  • sports radio (1)
  • Stand-up Economist (1)
  • Stanford (1)
  • Staples (2)
  • Starbucks (6)
  • start-ups (1)
  • startups (6)
  • status (3)
  • Steelcase (1)
  • Steve Jobs (2)
  • stock options (1)
  • stories (1)
  • storytelling (1)
  • strategic planning (1)
  • strategy (41)
  • stress (2)
  • substitutes (1)
  • succession (5)
  • supermarkets (1)
  • supply chain (1)
  • surveys (1)
  • Susan Cain (2)
  • switching costs (1)
  • synergies (2)
  • synergy (1)
  • talent (2)
  • talent management (9)
  • talent retention (1)
  • Target (3)
  • target market (1)
  • taste test (1)
  • teaching (3)
  • team dynamics (9)
  • team scaffolds (1)
  • teaming (1)
  • teams (24)
  • technology (2)
  • TED (2)
  • telecommuting (1)
  • television (1)
  • tennis (1)
  • test (1)
  • Thanksgiving (1)
  • The Daily Show (1)
  • Ticketmaster (1)
  • Time management (2)
  • Timothy Judge (1)
  • Tina Fey (1)
  • TJX (1)
  • top management teams (2)
  • Toyota (1)
  • toys (2)
  • tradeoffs (2)
  • transaction costs (1)
  • Triumph (1)
  • trust (1)
  • tuition (1)
  • tuition bubble (1)
  • turnaround (2)
  • turnover (1)
  • TV (2)
  • Twitter (5)
  • Tyco (1)
  • Uber (1)
  • Unbroken (1)
  • uncertainty (1)
  • Uniqlo (1)
  • universities (3)
  • university (1)
  • Unlocking the Truth (1)
  • unrelated diversification (1)
  • user-generated content (1)
  • USS Greeneville (1)
  • vacation (1)
  • valuation (1)
  • Values (2)
  • venture capital (1)
  • vertical integration (7)
  • video games (3)
  • Vine (1)
  • VIPs (1)
  • viral (1)
  • viral marketing (1)
  • Virgin Atlantic (1)
  • virtual teams (1)
  • vision (2)
  • volatility (1)
  • Vosques Haut-Chocolat (1)
  • wait times (1)
  • Wal-Mart (1)
  • Warren Buffett (2)
  • Washington Post (1)
  • Wharton (1)
  • Whitman (1)
  • Why Great Leaders Don't Take Yes For an Answer (2)
  • Will Ferrell (1)
  • wine (2)
  • wisdom of crowds (1)
  • work (2)
  • work ethic (1)
  • workspace (1)
  • Yahoo (1)
  • Yelp (1)
  • Yum Brands (2)
  • Zamperini (1)
  • Zuckerman (1)
  • Zynga (2)

Blog Archive

  • ▼  2013 (126)
    • ▼  August (7)
      • Project Management Podcast
      • Budweiser: Can It Go Global?
      • Break Up the Washington Post Corporation
      • Why Great Leaders Don't Take Yes for an Answer
      • Employee Recognition: The Yum Brands Way
      • Hiring Unqualified Candidates: Why Do We Make That...
      • The Invisible Gorilla
    • ►  July (21)
    • ►  June (15)
    • ►  May (17)
    • ►  April (16)
    • ►  March (14)
    • ►  February (17)
    • ►  January (19)
  • ►  2012 (219)
    • ►  December (14)
    • ►  November (17)
    • ►  October (19)
    • ►  September (16)
    • ►  August (12)
    • ►  July (22)
    • ►  June (18)
    • ►  May (24)
    • ►  April (24)
    • ►  March (17)
    • ►  February (17)
    • ►  January (19)
  • ►  2011 (155)
    • ►  December (17)
    • ►  November (19)
    • ►  October (24)
    • ►  September (26)
    • ►  August (17)
    • ►  July (22)
    • ►  June (23)
    • ►  May (7)
Powered by Blogger.

About Me

Unknown
View my complete profile